The Apple iPad

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Re: The Apple iPad

Postby Randal on Sat Feb 06, 2010 4:48 pm

HowTaoBrownCow wrote:
[*]The cost of the whole thing varies widely. On the one end, you have tiny children's books, or books that aren't much more than pamphlets like The Master Cleanser (aka the lemonade diet), through novellas like DeLint's Dingo, up through massive tomes like A Team of Rivals (the book on the Lincoln Presidency).

The cost of manufacturing books is still MUCH lower than the retail thing though (like everything really). And really the size only affects selling price points in things like A Team of Rivals. The Master Cleanser diet is a ridiculously small little thing, but it still retails for like 15 bucks.
And the WORST offenders of this are storybooks for children, you're looking at like 20 pages for the longer ones and again around 15 bucks per book for most of them. If not more than that because they're unnecessarily oversized or something.
It doesn't cost them anywhere near 15 dollars to make those things, especially once you eliminate physical aspects like oversized pages and the fact that they're "hardcovers". For some books, honestly (and this is as someone who doesn't even buy books from his work with a 30% discount because they're too expensive) 14 dollars is a legitimate price. For MOST books, like 95% 14 dollars is absolutely ridiculous.
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Re: The Apple iPad

Postby HowTaoBrownCow on Sun Feb 07, 2010 11:52 am

Agreed, and I was thinking of the cost to purchase, there, not the manufacturing cost. I probably should have said "price" rather than cost, there.

That's one of the things that's particularly interesting about books: the manufacturing cost is so low compared to the retail price that you're really paying mostly for everything but that. There was a very interesting Money magazine article breaking down the price of a Grisham bestseller, which was quoted in this C-Net article from last May about why e-books aren't cheaper.

The writer argues that $9.99 really is the bare floor price for any kind of profitability, but he's being overly considerate of the price, because that leaves only about 25¢ for the retailer's cut, which is not a reasonable amount. $14.99 might be thought too high, but if Amazon or Apple get %30 of that, that's $4.50 for the retailer's cut, which is a comfortable but not terribly excessive amount. And that leaves about $10.49 for everyone else, which is within a buck of the non-manufacturing costs. You could probably set a $12.99 price point and everyone would be treated fairly, but you couldn't go too much lower.

If a person didn't like that price, they should wait until it comes down (after the initial release period, when the publisher costs have been hopefully made up during the heavier initial sales), just as they would with paperbacks, or check them out electronically (or physically) from libraries. It's not like those aren't valid alternatives, just as they've always been.
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Re: The Apple iPad

Postby Venture F.C. on Wed Feb 10, 2010 10:29 am

See now I could potentially see myself getting this but IF I do then I'll be downgrading my phone as I would wait and get the 3G version and just take that in my laptop bag with me everywhere (i.e. school and work). If anyone has both this and a I-Phone you may need to either donate more money to charity or just get your head out of your ass all together. either way is fine, just please pick one and stick with it.
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Re: The Apple iPad

Postby jflan17 on Fri Feb 12, 2010 9:00 pm

The fact that you can't multitask on it just makes it worthless as far as I'm concerned.
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Re: The Apple iPad

Postby HowTaoBrownCow on Sun Feb 14, 2010 11:58 am

That's a definite downside. The iPhone apps have gotten around it, mostly, by thoroughly saving their state when you leave, so that you come back to the same place and it's as if they were never stopped. But I'd prefer at least some ability to keep apps open, particularly on something as large as the iPad that will serve as my traveling computer. I'll be curious to see if Apple can continue that policy on the iPad, when its targeted use includes business and medical apps and the like, where you'd want to be able to flip back and forth between word processors, web browsers, Skype, etc.

And, while I agree in principle with Venture's point, donating respectable chunks of my income to charities (like the Tibet Fund) and to friends and family, has not impeded my plans to buy the iPad, which I will then own in addition to my iPhone, iPod nano, iPod classic, my laptop, the mac mini in my entertainment center, my TiVo, my Slingplayer, and my Kindle. (Among others.) Not having kids can leave you with quite the disposable income; and as a guy who doesn't buy video games, I need some kind of electronic gadget hobby to fill the void...
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Re: The Apple iPad

Postby jflan17 on Mon Feb 15, 2010 7:16 am

What I'd really like to see is a tablet based on Palm's webOS. I just got the Pre and it's easily the most intuitive deviceOS I've ever used, especially in terms of touchscreen devices, which I usually dislike. I'm not even sure what they'd really need to add to it, as it already has multi-tasking and all that.
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Re: The Apple iPad

Postby HowTaoBrownCow on Mon Feb 15, 2010 10:42 am

Looks like someone else is flush with cash... Didn't you just buy a Nook?
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Re: The Apple iPad

Postby LaFleur on Mon Feb 15, 2010 1:27 pm

Interested in Google's forthcoming tablet. I'm already constantly trying to convince myself not to buy a Droid.
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Re: The Apple iPad

Postby HowTaoBrownCow on Mon Feb 15, 2010 2:41 pm

I love the idea of a really successful, well designed tablet computer -- which I'm hoping the iPad will be, and hopefully other successors like Google's will be. When I was a teenager, one of the big scifi shows was Space: 1999 -- a show with an absurd premise and wooden acting, but everyone had these tablet computers they carried around that let them do everything: videophone calls, books, music, email, office apps, medical apps, etc. It's a cool idea now, but it was kind of mind-blowing then, and I've wanted one ever since. The iPhone is pretty damn close, and I'm hoping that the iPad will be that final step.
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Re: The Apple iPad

Postby HowTaoBrownCow on Wed Feb 17, 2010 4:48 pm

This article on how Wired magazine is going to publish on the iPad is pretty good -- it covers how they get around the Flash restriction, in a way that others can duplicate. But the video at the bottom is amazing: the interface they've built for this is inspired, and might actually worth subscribing for...

http://www.macworld.com/article/146490/ ... _ipad.html

(I'll just have to hope that Scientific American, or one of the other magazines that I'd be interested in reading regularly, does the same.)
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Re: The Apple iPad

Postby HowTaoBrownCow on Thu Feb 18, 2010 9:29 pm

This is interesting. According to this New York Times article, Apple may be selling e-books for less than previously reported... and Amazon was actually losing money on the $9.99 book prices. (Not unheard of for bestsellers to be used as "loss leaders", but it certainly substantiates the earlier article about the economics of publishing.)

http://www.nytimes.com/2010/02/18/techn ... apple.html
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Re: The Apple iPad

Postby HowTaoBrownCow on Tue Feb 23, 2010 10:15 pm

Here's an article on e-book readers and DRM issues that may be interesting to anyone with a reader that uses the ePub format:

http://www.macworld.com/article/146516/ ... books.html

What it sounds like to me is that the eBook industry really doesn't have a standard for DRM yet, and only non-DRM books can move readily between readers. My guess is that this will all shake out in about 4 years, and the industry will either converge on a standard or become largely DRM-free... but we'll see.

BTW, I don't think any of this would be an argument for one reader over another... but I'd recommend, to anyone considering buying one, to buy one that has software readers on another device, like an iPhone/iPad/Android etc. (The Kindle does, and so does the Nook.) That way, your other device can still read the books you've bought, even if you change readers later.
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Re: The Apple iPad

Postby HowTaoBrownCow on Mon Mar 15, 2010 9:52 am

I have friends who wonder why you'd buy the wireless version without 3G, and I argued that the iPod Touch proved the demand for that sort of thing. Turns out, that's true:

iPad pre-orders estimated at over 150,000 -- possibly ahead of iPhone rate

"My best guess, although very tentative given the early stage and few data we have so far, would be that they hit the 1 million unit milestone by the second week after it ships." For those keeping track, it took the original iPhone 74 days to hit 1 million.

That's damn impressive.

As much as I enjoy being the first on my block (when it's an Apple product, where I can trust the 1.0 to be solid), I'm still waiting for the 3G version that's available 3-4 weeks later. But it's killing me that I'll have almost a month of folks walking around with them before I can get mine. :cry:
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Re: The Apple iPad

Postby jflan17 on Mon Mar 15, 2010 12:19 pm

Like you, I'm waiting. Unlike you, I'm waiting for the version that can multitask. So a year, I'd guess?
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Re: The Apple iPad

Postby HowTaoBrownCow on Mon Mar 15, 2010 1:48 pm

Maybe sooner, actually. I was reading an article just recently discussing the evidence that the feature is coming, in specs Apple had given to other companies, specs that were confidential and hence had no "official" evidence. A quick search just now turned up this discussion of it:

http://www.top10.co.uk/mobilephones/new ... titasking/

Whether they actually do it or not is speculative, of course, but if they do it for the iPhone they'll certainly do it for the iPad, where it's even more necessary and useful. And it'll just be a software update, so if the new iPhone SDK in June has it, the iPad might well get it around then, too.

I wouldn't buy it before then, obviously, if that's the feature you really want; no point to buying in the abstract hope of getting a feature later, even a likely one. But it sounds promising.
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